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Multi-Level Marketing Nutritional Alert

When you clicked this title, you probably thought, “What in the world is Stan talking about now?” A nutrition alert usually means vitamins, protein shakes, or some new supplement on the market. But in this case, the alert isn’t about health products. It’s about annuities.
Believe it or not, there are companies out there trying to sell annuities through multi-level marketing models. The same type of structure used for Amway, Tupperware, and nutritional supplement companies is now creeping into financial services.
I don’t have anything against those kinds of businesses. If you want to sell Tupperware, makeup, or protein powder to friends and family, that’s fine. But when you start selling annuities that way, it’s a different story. Retirement products are too important to be treated like a side hustle. That’s why I’m calling this a nutrition alert.
From Kitchen Parties to Contracts
The original multi-level marketing system was Tupperware. Then came companies selling vitamins, skincare, and nutritional shakes. Most of us have been invited to one of those gatherings. The pitch is social, the products are tangible, and it often feels like more of a party than a business meeting.
Now, I’m hearing that the same setup is being used for annuities. People are holding meetings, recruiting others, and selling annuities through layered, downline structures. That should raise a big red flag for anyone paying attention.
Why I’m Skeptical
I’ve been in the annuity business for decades, and I’ve heard talk of this before. But lately, the chatter is growing louder, and it looks like some of these programs are expanding.
Here’s the problem: retirement decisions aren’t something you make at a party. They’re not about energy drinks, shakes, or skincare products. Annuities are legal contracts. They require licensing, training, and a deep understanding of how guarantees work. Too many people involved in these multi-level marketing structures don’t have the background to guide someone through one of the biggest financial decisions of their life.
That’s why skepticism here is not just justified, it’s necessary.
The One-Size-Fits-All Pitch
One of the things I’ve seen too often in the annuity world is the “best annuity ever” pitch. An agent stands up in front of a group and says, “This is the product everyone should buy.” That’s not how annuities work.
Think about it. If you went to the doctor and they said, “Every person in this room should take the exact same medication,” you’d walk out immediately. Yet that’s how annuities get sold far too often.
The truth is that annuities solve four very specific problems. I call this the P.I.L.L. framework:
- Principal protection
- Income for life
- Legacy
- Long-term care or confinement care
If the problem you’re trying to solve doesn’t fit one of those four categories, you don’t need an annuity. And even if it does, the type of annuity and the way you structure it depend entirely on your unique situation.
You Already Own an Annuity
Before you write annuities off, remember this: you already own one. If you have a Social Security number, you own the best inflation-adjusted annuity on the planet: Social Security.
If you’re lucky enough to have a pension, that’s another lifetime income annuity. So technically, most Americans already own at least one or two annuities. The question isn’t whether you hate or love them. The question is whether you need more guaranteed income to build your retirement income floor.
Giving the Benefit of the Doubt
Let me be clear: I’m not saying every multi-level marketing system is bad. I’ll even give these annuity MLM companies the benefit of the doubt. Perhaps some of them want to do the right thing by the customer.
But financial services are not something you dabble in. Retirement income planning is too important to hand off to someone who’s been recruited to sell annuities on the side. You need licensed professionals who understand contractual guarantees, not neighbors trying to build a downline.
My Mom Loves the Dinners
To be fair, a lot of annuity sales, whether multi-level marketing or not, still happen through steak dinner seminars. My mom, who’s 86, loves those free dinners. She and her friends go to them all the time. And I don’t blame them if someone wants to feed my mom for free, I’m all for it.
But here’s the point: enjoy the meal, but don’t swallow the pitch. Those events aren’t education, they’re marketing. You don’t make retirement decisions based on a free steak.
Stay Alert and Stay Smart
Don’t be surprised if you start seeing “annuity parties” pop up, much like the nutritional supplement gatherings of the past. Only this time, instead of shakes and vitamins, the product being pitched is a retirement contract.
If that happens, slow down. Ask questions. Don’t sign anything on the spot. If you want to know what an annuity really offers, go to The Annuity Man. You can run quotes from every carrier without anyone calling you. You’ll see the contractual guarantees in black and white, and you’ll make decisions on your terms, not somebody else’s sales structure.
Final Thoughts
Mixing multi-level marketing with annuities might sound like a clever business move for recruiters, but it’s not good for consumers. Retirement planning is far too serious to leave in the hands of someone working through layers of commissions and recruitment.
Annuities are contracts. You own them for what they will do, not for what they might do. That takes expertise, education, and complete transparency, not hype. So, here’s your nutrition alert: multi-level marketing annuities are out there. Be skeptical. Stay smart. And never, ever buy an annuity at a party.






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