Jimmy Dean Sausage Annuity Legacy Strategy: Shootin’ It Straight With Stan

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In this video, Stan explains why The Annuity Man won’t disappear when he’s gone, and why systems, contracts, and structure matter more than any one personality. Just like Jimmy Dean Sausage, the brand outlives the founder because it’s built the right way.
Watch and Enjoy,
Stan The Annuity Man
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0:00
Welcome to shooting it straight with
0:01
Stan. My name is Stan the annuity man.
0:03
America's annuity agent, licensed in all
0:04
50 states. The pioneer of CGO
0:07
contractual guarantees only. Top
0:09
independent agent in the country.
0:10
Licensed in all 50 states, as well as my
0:13
great staff here. They're licensed in
0:15
all 50 states as well, but they're not
0:16
on commission. Their bonuses come from
0:19
client satisfaction. And I'm not
0:21
kidding. Today's topic is the Jimmy Dean
0:25
Sausage annuity legacy strategy. You're
0:29
thinking, "Wait a minute. You talking
0:31
about Jimmy Dean sausage? You talking
0:33
about that breakfast sandwich sausage? I
0:35
go to the store and get that breakfast
0:36
sandwich sausage. Jimmy Dean sausage."
0:38
Yes, that's what I'm talking about. I'm
0:40
from the South. I'm from North Carolina.
0:43
So, we, you know, we like our biscuits
0:44
and gravy with the sausage, Jimmy Dean
0:46
sausage. We like the sausage patties. We
0:48
like all of that. Link sausage. Doesn't
0:49
matter.
0:51
So, what does that have to do with
0:52
annuities? Well, people ask me all the
0:53
time. They go, "Stan, what happens when
0:56
you die? I don't know why Zeke's behind
0:58
the camera, the the crying Hawaiian. We
0:59
love him from Hawaii. Only reason it's
1:02
cry crying Hawaii is it rhymes. Okay.
1:05
But people ask me all the time, Zeke,
1:06
they say, Stan, what happens to the
1:08
annuity man when you die? I mean, what
1:10
happens to that when you die? And I keep
1:13
keep getting this question, Zeke, do I
1:15
look that bad? Don't answer that
1:17
question. There's a lot of miles on this
1:19
body, Zeke. We've been we've we've been
1:21
ridden hard and put up wet, as they say,
1:23
in the West. Or is that the Southwest?
1:26
as I say in Texas. But the bottom line
1:29
is I do have a continuation strategy. I
1:31
do plan on doing this being the
1:34
annoyance and the brutal truth to the
1:36
annuity industry and all the bad sales
1:38
pitches out there. I I want to do this
1:41
for as long as I'm breathing and capable
1:44
and not drooling. Okay, I do want to do
1:47
that. But I do want to I'm building the
1:49
company and have built the company so
1:51
that there is a legacy strategy. Okay.
1:54
So that when I die, when my car hits the
1:58
tree, Zeke, the the the beat goes on,
2:02
okay, we're still going to be out there
2:04
as the contractual guarantees only
2:05
leader. Um it's just it's probably going
2:08
to, you know, all kidding aside, it's
2:09
going to be better because the person I
2:11
have in place to run it is definitely
2:13
smarter. Um and he's he's going to be
2:16
fantastic and he's family to boot. So
2:19
they I mean he's he's not his name's not
2:21
Stan, but he can't be Stan the annuity
2:22
man. But I'm I've done a lot of videos.
2:24
I've done thousands of videos and I know
2:26
you're still yelling at the screen. I'll
2:27
get to the Jimmy Dean thing in a minute.
2:29
So why how does that apply to Jimmy
2:32
Dean, Stan, and Ned and Matt? How that
2:35
apply?
2:37
Well, let me tell you how it applies.
2:38
Jimmy Dean, as much as you and I both
2:40
love Jimmy Dean, and I'm talking about
2:43
James Dean the actor. I'm talking about
2:44
Jimmy Dean Sausage King. Jimmy Dean's
2:47
been dead for a long time, but they're
2:49
selling a crapload of sausage. I don't
2:51
know if I should have said crapload and
2:52
sausage together, but you know what I
2:54
mean. So, I'm going to be long dead and
2:57
gone. There's going to be, you know, the
2:58
funeral's going to be on TV. We all know
3:00
that. There's going to be a long
3:01
procession. There'll be singers.
3:02
There'll be heavy metal people playing
3:04
st songs at the church. It'll be a
3:06
party. I'm just telling you right now.
3:09
But the annuity man approach, the
3:12
annuity man company will continue. And
3:14
I'm putting that in place. face. I know
3:16
what you're saying, Stan. You look so
3:17
dang vibrant. I mean, you look young,
3:19
Stan. You look young. Forget all the
3:22
bags under your eyes and and the
3:24
wrinkles and all that. You look young,
3:27
right? At the time of this segment, I'm
3:28
61, getting ready to turn 62. And I know
3:30
what you're saying.
3:33
I guess that's getting old a little bit.
3:35
Well, it's like when you cut a tree in
3:37
half and you count the rings. If you got
3:38
me in there, a lot of rings. Okay. Been
3:40
there, done that. I mean, went hard for
3:42
a long, long time. um and have been very
3:45
fortunate to have chosen um an industry
3:48
that needed the truth brutally yelled
3:51
across the country and I continue to do
3:54
that and that's the plan. So for all of
3:56
you out there going well you know I I
3:58
consider Stan the Nudan working with
4:00
that fantastic team that's that's not on
4:02
commission but licensed in all 50 states
4:04
and have my best interest at heart but I
4:07
don't know Stan's going to be around.
4:09
Well whether I'm around or not hopefully
4:12
I am. be like standing. I'd be like old
4:15
and drooling. That'll be cool though.
4:17
Actually, Zeke will still be here
4:18
because Zeke's vibrant. He's young. He's
4:20
Hawaii. He's got that Hawaiian blood,
4:22
you know. I mean, he's just he's he
4:24
comes in, he drinks this lava juice in
4:26
the morning. It's it's it's inspiring to
4:28
watch. Okay. But I've got it planned out
4:30
to where it's going to continue. The
4:32
protocols are in place where it's going
4:34
to continue. The vendors are in place,
4:36
long-term vendors, topofthe line. It's
4:38
going to continue. my family member
4:40
that's now helping me run it and going
4:42
to run it, you know, ongoing, that's
4:44
going to continue. The process of
4:46
contractual guarantees only, that's
4:47
going to continue. The fact that we
4:49
represent all carriers um for the to get
4:53
get you the highest contractual
4:54
guarantees, that's going to continue. I
4:57
just hope to be around to see it. But
4:59
what I want you to know is when you
5:01
read, you know, when when cable news has
5:03
that alert, you like alert news,
5:06
standing nudity man passed away today.
5:08
cuz his L jet hit the mountain as it was
5:10
going over a volcano. Something like
5:12
that. If you see that, you know, well,
5:15
that's too bad. He was kind of goofy and
5:17
fun, but I know that my money is safe.
5:20
Why? Because it's at the carrier. The
5:22
money's at the carrier, but I also know
5:24
that his team's still in place. I can
5:26
call there. It's going to be fine.
5:28
You'll probably call. They'd be
5:29
partying, man. They be celebrate
5:32
good times. Come on. Because I'm I'm a
5:35
stickler for detail, as my team will
5:37
tell you.
5:38
But that's all put in place because we
5:40
want your experience, your client
5:42
experience with us to be topnotch
5:45
to can't be matched because annuities
5:47
are commodity products. We all sell the
5:50
same thing. If anyone tells you
5:51
otherwise, they are lying. So the
5:53
question is who do you want to choose?
5:56
Who do you trust to make that
5:58
transaction to chapter two of your life
6:00
and put in contractual guarantees?
6:03
Hopefully it's us. Hopefully you give us
6:04
a shot. There's some other good
6:05
companies out there as well. But my
6:07
point is this is going to be this is a
6:10
legacy company. It's and and I said I
6:13
told my lawyers the other day, just my
6:15
kind of the lawyers that surround me,
6:16
they like walk me to the car and that
6:18
kind of thing. They don't want me to the
6:19
bathroom yet, but that that's coming.
6:20
And I said they said, "What's the
6:21
strategy legacy strategy?" And it was a
6:24
while back when we started this. And I
6:25
said, "It's Jimmy Dean. It's a Jimmy
6:27
Dean legacy strategy. We're going to
6:28
sell a b a bunch of sausage and I'mma be
6:31
dead. We're going to sell keep selling a
6:32
bunch of annuities and I'm not going to
6:34
be here." And I hope I'm looking down,
6:37
but I might be looking up if you know
6:38
what I mean. And I'm going to be proud.
6:40
All right. I'm going to be proud of what
6:42
we've built here, what my team has built
6:45
here, and what we've done in a in a kind
6:48
of a communal type approach to um to our
6:52
clients. Every single person here is
6:55
licensed. Every single person here is
6:57
licensed in all 50 states. Every single
6:59
person here understands what I want them
7:02
to do, which is talk about contractual
7:04
guarantees only, which is to be a what I
7:06
call a a VF, a voluntary fiduciary,
7:10
meaning we're going to put your interest
7:12
your interest ahead of ours. Period.
7:17
It's all about your number, not our
7:19
number. Your number being the highest
7:22
contractual guarantee. We don't go,
7:24
"Well, that's the highest contractual
7:25
guarantee, but the built-in commission
7:27
is X." We don't even know what it is.
7:29
And if you I'm dead serious about that.
7:31
We had a team meeting the other day and
7:33
we were talking, you know, amongst
7:35
ourselves. And someone goes, you know,
7:37
someone asked me to commission on that
7:39
and the built-in commission because all
7:41
annuity commissions are built in. It's a
7:42
net transaction to you. And the person
7:45
who's very good and been with me a long
7:46
time goes, I really don't know. How
7:48
would we find out? I go, it doesn't
7:50
matter. We don't find out because it's
7:51
not about our number. It's about your
7:53
number.
7:54
It's not about our number. It's about
7:56
your contractual number. That's all it's
7:58
about.
8:00
As my grandfather, his name was Hunter
8:02
Garrison. Hunter Garrison was a smart
8:05
man but not a well educated man. Hunter
8:07
Garrison worked in the textile mills in
8:10
in the in North Carolina. He was like a
8:12
loom operator before they shipped it all
8:15
overseas. Okay. He was a proud man. He
8:18
was a farmer. He had a little general
8:20
store. He did he, you know, he he would
8:23
drive his truck down to Florida, pick up
8:25
watermelons and drive them back to North
8:26
Carolina and sell them on the side of
8:27
the road. Just I guess I I get my
8:30
entrepreneurial spirit from him. But he
8:32
didn't know this when he told me this a
8:33
long long time ago when I was a kid that
8:36
this would be my mission statement and
8:38
and and it runs our business. And what
8:40
it is is this. If you tell the truth,
8:44
you don't have to remember anything.
8:47
That's what we do. We're not fancy.
8:50
We're not perfect. If we make mistakes,
8:53
we'll fix it and we'll run toward the
8:54
bullets.
8:56
But we're putting procedures in place
8:58
and have put and we're always looking at
9:00
how does this continue when I'm gone?
9:02
How does this keep going for 20 years?
9:04
How does my grandson at the time of this
9:06
taping, age one, how do h can he when
9:09
he's in his 20s and 30s and 40s look
9:11
look at the company that's still in
9:13
place, that old granddad and he calls me
9:15
text. That old text put in place. Goofy
9:18
text. What I'm telling you is I want you
9:21
to to consider us. We would be honored
9:24
for you to be a client. But understand
9:26
when I'm dead and gone and it could be
9:27
tomorrow, you know, we you live life for
9:29
the day. There's no you alls behind
9:30
herses. I tell my clients like that all
9:32
the time. There's a plan in place. It's
9:34
the Jimmy Dean sausage plan. But for
9:37
annuities, we're going to be here. We're
9:39
going to be here long term. We're going
9:41
to be here for you and your
9:42
beneficiaries.
9:44
We're going to be one of those legacy
9:45
companies that you can trust. and I hope
9:48
you give us that opportunity to earn
9:49
that trust. Okay. So, that's that's the
9:54
strategy. Yeah. But until then, I'm
9:56
going to keep doing videos. I'm going to
9:58
keep telling the truth. I'm going to be
10:00
be belligerent and crazy and have fun
10:05
and walk through life with the glass
10:06
half full. Some people can't even find
10:08
the glass, Zeke. I It's glass half full
10:10
for me. All right. And hopefully Zeke
10:13
will be with me, too. He'll be he'll be
10:15
one of those Hawaiian guys with a really
10:16
long beard, like one of those twoft
10:18
beers. But I'll still love him. I have
10:20
the board shorts on the whole thing. I
10:22
mean, he's a Hawaiian through and
10:23
through. We just hope we just hope he
10:25
stays here at our Vegas office. I'm sure
10:27
he will. So, that's Shooting It Straight
10:29
with Stan. My name is Stan the Annuity
10:31
Man, explaining my legacy strategy after
10:34
the infamous Jimmy Dean. See you next
10:38
time.
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