How to Shop the Field for the Best Contractual Yield

January 11, 2026
6 min
How to Shop the Field for the Best Contractual Yield
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Shopping for annuities isn’t about hype, it’s about math and contracts. Stan breaks down how to compare options and focus on the best contractual yield, not sales pitches or assumptions.

Watch and Enjoy,
Stan The Annuity Man

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0:06
Hi there, Stan the Annuity Man,

0:07
America's annuity agent, licensed in all

0:10
50 states, including the one you're

0:12
sitting in right now because you're in

0:15
one of the 50 states. Today's topic is

0:18
how to shop the field for the best

0:20
contractual yield. I know what you're

0:22
saying, Stan. These are catchy, man. Who

0:25
comes up with this stuff? Is that me? I

0:27
have no life.

0:28
[snorts]

0:28
um you know empty neester work you know

0:31
got the company I'm always thinking

0:33
about how how can I catch you to explain

0:36
how this stuff really works so if you're

0:39
looking for contractual yield and let's

0:41
talk about yield for a second yield are

0:44
you know CDs bonds money market you know

0:47
those type of things guaranteed coupon

0:50
as they say and in the annuity world

0:52
there's also something called a

0:53
multi-year guarantee annuity that's the

0:55
annuity industry version of a CD That's

0:58
yield. Okay. And you can go to my site

1:01
at the annuity man and pull up your

1:02
state. Pull up the duration. Like let's

1:04
say if you're looking for a 5-year

1:05
guaranteed yield and up pops the top

1:09
contractual guarantees for that specific

1:11
time frame for your state and it will

1:13
show it in order of the best yield. One

1:17
of the other things that I want to cover

1:18
here because the annuity industry, some

1:22
of the Johnny Apples Seed annuity agents

1:25
have a tendency to push the truth a

1:27
little bit about yield. You know, blur

1:29
the lines a little bit about yield.

1:31
There is no blurring of the lines. Yield

1:34
means you're getting a guaranteed

1:35
percentage that you can take and and go

1:39
spend. Okay? But in the annuity world,

1:42
there's something called an income

1:44
writer. And an income writer is an

1:46
attachment to a policy, typically an

1:49
index annuity or variable annuity that

1:50
provides a lifetime income stream at a

1:52
future date. It rides on top of the

1:55
policy, i.e. income writer. You can't

1:56
call me up and go, "Hey, Stan, forget

1:58
all that other stuff. I just want an

2:00
income rider." No, it doesn't work like

2:02
that. We we attach it on top of the

2:05
policy and then we only look at the

2:06
contractual guarantees because we don't

2:08
care about the hypothetical theoretical

2:10
unicorn session of the butterfly crap

2:12
nonsense proposal. We're looking at the

2:14
guarantee of the income writer. So, if

2:15
you ran an income writer quote on our

2:18
site, you're going to see that

2:19
guaranteed income writer number. But the

2:22
reason that I'm I'm bringing it up is,

2:25
you know, how to shop the field for the

2:26
best contractual yield. Income writers

2:29
have a percentage that the income base

2:32
grows by, but it's monopoly money. You

2:34
can't cash it in. You can't transfer it.

2:38
Period. Let me give you a visual. Draw a

2:40
line down a blank sheet of paper. Okay?

2:41
Visually, this side over here is the

2:43
indexed annuity or variable annuity of

2:45
which the income writer on this side is

2:47
attached. So, you have draw a line here.

2:50
Here's the here's the real money

2:52
variable index and here's the income

2:54
writer. Okay, two separate calculations.

2:57
The income writer might have a 7% or 8%

3:00
or 9%

3:02
growth during the deferral time period

3:04
during the time that you're waiting to

3:05
turn on the income stream. Stop for a

3:07
second because I know you just got up

3:08
and go 7% 8% yield. Yeeha! [screaming]

3:12
No, no, no, no, no, no, no. Stop. That's

3:16
not yield. Those high percentages are

3:19
not yield. You can't peel it off. You

3:21
can't transfer it. You can't cash it in.

3:25
Okay? It grows until the the income

3:28
stream is turned on, then it stops. But

3:31
a lot of agents blur the line

3:34
so people think that that's yield. We'll

3:36
get calls like this. I just bought it at

3:38
an 8% annuity. I just bought I just

3:40
bought a 9% annuity. No, you didn't. You

3:43
bought an income writer. Boy, that wait

3:46
a minute. That sounded really

3:46
concerning. No, you didn't. You didn't.

3:50
You bought a 9% income writer, which is

3:53
monopoly money in a phantom account. And

3:55
that's okay if you're only buying it for

3:58
lifetime income in the future. But it is

4:00
not yield.

4:03
Again, if it sounds too good to be true,

4:05
it is every single time. No exceptions

4:07
with annuities. So, real yield will be a

4:11
multi-year guarantee annuity, which is

4:12
the annuity industry version of a CD.

4:15
Yield on an income writer is not real

4:18
yield. Do not let that insurance Johnny

4:21
Apples Seed agent get away with that. Do

4:23
not walk out of that bad chicken dinner

4:26
expensive steak dinner seminar thinking

4:27
you bought an 8%

4:30
income annuity which you didn't. It's an

4:32
income writer. And also don't fall for

4:34
the bonus pitch. Well sir, you're going

4:36
to get 20% upfront bonus and you're

4:38
going to get a 8% yield. No, you're not.

4:41
Okay. You're going to get 8% growth on

4:43
an income account. That's monopoly

4:45
money. And the 20% bonus is taken away

4:48
on the payout. Nobody's giving away free

4:51
money.

4:53
All right. So there when you're looking

4:55
for yield, you know where to get it in

4:56
the non-anuity world. Municipal bonds,

4:59
corporate bonds, dividend stocks, money

5:02
markets, CDs, you know, I love AAA munis

5:06
in my past life. That's what I did with

5:08
Morg and Stanley. But understand that

5:11
the income writer is not yield. If you

5:12
walk away with one thing today when you

5:15
get up from this video and you go

5:16
outside to run those five miles you do

5:18
every day,

5:20
just understand that that's not yield.

5:22
And and if and if the agent pounds the

5:24
table and said, "Yes, it is yield," then

5:26
say, "Great. Peel off that percentage

5:28
and send it to me on a monthly basis and

5:30
then be quiet and see what they say."

5:32
No. So go to my site theanuityman.com.

5:35
Go to the MGA feed, put in your state,

5:37
put in the duration. Up it pops. And if

5:40
you want to see another duration, put it

5:41
in another duration. I mean, we've got a

5:43
good site, man. I got really smart techy

5:45
people running this thing. So, hope you

5:48
enjoyed that. Hope that clarified things

5:50
and it will make the the meal that you

5:52
ate at the seminar go down even

5:53
smoother. That filelet mnan filet minion

5:56
that they're going to serve. My name is

5:58
Stan the annuity man, America's annuity

6:00
agent. I will see you next time.

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