The Truth About Annuities | How Income & Guarantees Really Work

September 3, 2025
12 min
The Truth About Annuities | How Income & Guarantees Really Work
The Annuity Man®
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Most people don’t really understand how annuities provide income and guarantees. In this video, I break it down in plain English so you’ll know what’s fact, what’s fiction, and how to truly evaluate these contracts for your retirement.

Watch and Enjoy,
Stan The Annuity Man

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0:00
Welcome to Shooting It Straight with

0:01
Stan. I am your host, Stan the Annuity

0:03
Man, America's annuity agent, licensed

0:05
in all 50 states. Please go to my

0:08
website to run quotes using our

0:11
proprietary calculators. That site is

0:14
the annuityman.com.

0:16
You can download my books, all kinds of

0:18
stuff. Today's topic is a good one. How

0:20
the annuity sausage is made. Now, I'm

0:23
not going to go into the depths of the

0:24
actuaries sitting in their closets, you

0:26
know, running the numbers, etc., But I'm

0:28
going to give you the 30,000 foot view

0:30
of how this all works. And it makes

0:33
sense once it'll make sense to you once

0:35
I get done. First of all, who's making

0:38
the sausage? Stan. Jimmy Dean. No, Jimmy

0:41
Dean's not making the sausage. Jimmy

0:42
Dean's dead, by the way, but he's still

0:44
on commercials due to artificial

0:46
intelligence, which is a little bit

0:47
scary because someone said the other

0:48
day, "Hey, Stan, you know, when you pass

0:50
away, are they going to take your

0:51
thousands of videos and do AI videos?"

0:54
Well, I'm like, I I hope not. But

0:57
anyway, I digress. Um, life insurance

1:00
companies issue annuities. Okay, so life

1:04
insurance companies are the issuers

1:06
of annuities. And there's many different

1:08
annuity types. Now, you already own the

1:10
best annuity on the planet, especially

1:12
when you look at it from an inflation

1:14
standpoint. And that's called social

1:16
security. That is an annuity. It's pays

1:18
for life. It increases when our friends

1:20
in Congress deem it appropriate and run

1:22
that crazy formula. And if you have a

1:25
pension with your employer, if you're

1:26
one of the fortunate 9% of the the

1:28
people out there that their employers

1:30
are offering a pension, then you already

1:32
own an annuity. And arguably, if you

1:35
have an IRA and you're taking

1:37
requirement of distributions, that's

1:38
another annuity type payment. But how

1:41
the sausage is made on the commercial

1:44
side with annuities, let's just kind of

1:46
go through the types very quickly and

1:48
I'll explain how it's done. There's

1:51
three types of primary uh lifetime

1:54
income products. Single premium

1:56
immediate annuities, deferred income

1:58
annuities, and qualified longevity

2:00
annuity contracts. Single premium

2:02
immediate annuities are the granddaddy

2:04
of all annuities. Those are the ones

2:05
that were developed and offered in the

2:08
Roman times for the beautiful Roman

2:09
soldiers and their families as a pension

2:12
and a thank you for laying it on the

2:13
line for the empire. That's where the

2:15
annuity space started. An ua Latin I

2:19
believe it's for payment. That's where

2:20
it all started. Been sold in this

2:21
country for hundreds and hundreds of

2:23
years. Single premium immediate

2:25
annuities. Deferred income annuities are

2:28
single premium immediate annuity

2:30
structures that you that defer past one

2:32
year. So if your income start date is

2:34
past one year, it magically that

2:37
immediate annuity turns into a deferred

2:39
income annuity. Um that's what a

2:41
deferred income annuity is. Then there's

2:44
a there's another type of deferred

2:46
income annuity called a qualified

2:49
longevity annuity contract. That is

2:51
something that can be purchased with

2:53
qualified funds, IRA type funds. So if

2:55
you hear someone out there never buy an

2:57
annuity inside of an IRA, they're they

3:00
haven't read enough, okay? They're not

3:02
educated enough to talk about annuities

3:04
because there's actually an annuity

3:06
called a qualified longevity annuity

3:08
contract that the IRS and the Department

3:11
of the Treasury actually came out with

3:14
in 2014 so that people can um plan for

3:19
retirement income in addition to social

3:21
security because social security that

3:24
annuity was never put on the planet to

3:25
be the primary source. So how those are

3:29
all what I call annuitization

3:31
products meaning once you turn once you

3:34
start the income you've ripped the knob

3:35
off the faucet you know visualize that

3:37
the water faucet in the in this case the

3:39
water is income once you turn that on

3:41
but the pricing is primarily on these

3:44
products BSDS and QAX primarily on your

3:47
life expectancy or life expecties

3:52
if it's joint now interest rates play a

3:54
secondary pricing role but there's also

3:57
more things involved from the standpoint

3:59
of how annuities um are priced. Now, you

4:02
go to my site at theanuityman.com, use

4:04
our proprietary calculators, best in the

4:05
business, and we'll pretty we'll quote

4:08
quote pretty much every single carrier

4:09
out there for the highest contractual

4:11
guarantee for your specific situation.

4:13
But understand that these quotes are

4:15
like a gallon of milk every 7 to 10

4:17
days. They change. The reason that they

4:19
change and one of the big pricing

4:21
mechanisms that no one ever talks about

4:23
is what's called capacity. Meaning that

4:26
let's just say XYZ annuity company um

4:29
you know has a very good quote for 72

4:32
year olds. Okay, this week and next week

4:35
it's not high. It's not in the top 10

4:37
anymore. Why is because they had enough

4:39
72 year olds to fill that trunch of what

4:42
they're trying to fill for that specific

4:44
company. Once they fill that trunch for

4:46
age ranges, they're going to lower the

4:49
guarantee so that they will not attract

4:51
you. So you look at, you know, longevity

4:54
um longevity risk is what you're trying

4:56
to solve for for lifetime income. Um my

4:58
friend Tom Hegna and my Fun with

5:00
Annuities podcast, we have Tom Hegna on

5:02
all the time. Mortality credits, you're

5:04
pooling your risk with other people your

5:07
age, but just think of life expectancy,

5:10
interest rates, mortality credits,

5:12
capacity.

5:13
capacity is, you know, how many 72 year

5:16
olds or 56 year olds or whatever your

5:18
age, how many they want. That's the

5:19
reason you can't just quote one company.

5:23
You have to quote all companies because

5:26
companies are always changing on when

5:28
they want that age range and when

5:30
they're trying to fill that age range. I

5:32
always tell people, think about when

5:34
you're investing, you have small cap,

5:35
midcap, um, international, etc. value as

5:40
as part of your allocation. with a life

5:42
insurance company issuing annuities for

5:44
lifetime income. Those tanches are age

5:46
ranges and they're trying to fill them.

5:48
Why are they trying to fill them?

5:50
Because they know when we're going to

5:51
die. So, they price things accordingly.

5:54
But the capacity issue is the one that I

5:56
want you to stick in the back of your

5:57
head. Capacity equals competition. Okay?

6:01
And that's the reason that when you look

6:03
at annuities for just the contractual

6:05
guarantees of the policy, which is the

6:06
reason you should buy, never buy an

6:08
annuity for the hypothetical returns.

6:11
always own an annuity for what it will

6:12
do, not what it might do. And when you

6:14
strip it down to the contractual

6:16
guarantees of the policy, then you've

6:18
commoditized the product, which means

6:20
that you can go to my site, we're

6:21
quoting all carriers for that highest

6:22
contractual guarantee for that specific

6:25
time. You can't time it. There's no

6:27
sweet spot or arbitrage moment. You

6:29
can't you're not you can't be Gordon

6:30
annuity gecko out there. You can't be

6:32
the master of the universe. If the

6:34
contractual guarantee looks fair, then

6:36
lock it in because the bell doesn't ring

6:38
at the top or the bottom. understand

6:40
with single premium immediate annuities,

6:42
deferred income annuities, qualified

6:43
longevity annuity contracts, especially

6:45
the first two, there's a myriad of ways

6:48
to structure them, 40 plus. Okay. Now,

6:51
the fourth income product is what's

6:53
called an income writer of which you can

6:55
you can attach that income guarantee to

6:57
a policy like a variable annuity or a an

7:00
index annuity. But that income writer is

7:02
also commodity. You know, when you just

7:05
look at the contractual guarantees of of

7:07
the product, you're looking at the

7:09
income writer only, not the not the

7:11
accumulation value, just the income

7:13
writer, and you're shopping all carriers

7:15
for that highest contractual guarantee.

7:17
That sausage is made the same way. Life

7:19
expectancy, interest rates, and

7:21
capacity. So, if you're looking at

7:23
lifetime income, that's how it's how the

7:26
game's played. Now, looking at

7:28
multi-year guarantee annuities, which is

7:30
the annuity industry version of a CD,

7:34
similar things apply. There's no

7:36
lifetime income, so their life

7:37
expectancy doesn't apply. But they're

7:39
looking at interest rates. They're

7:41
looking at capacity issues. They're

7:43
looking at their overall bond portfolio,

7:45
their legacy bond portfolio within the

7:47
company, and they're trying to raise

7:49
money knowing that they can they can

7:52
back up that interest rate claim up to a

7:56
point. Now, when the again, it's

7:58
commodity products. When you go to my

8:00
site and hit live MGA feed or fixed rate

8:02
feed, you're going to see those

8:04
companies and it does change because

8:05
once those companies hit the goal of

8:08
whatever that amount of money they want

8:09
to raise for that duration of that

8:11
multi-year guarantee annuity CD type

8:14
annuity, then they're going to lower the

8:15
guarantee in order to not attract you.

8:18
It's that simple. Annuities are

8:21
contracts. Annuities are not

8:23
investments. They're contracts. They're

8:25
commodity products when you look at the

8:26
contractual guarantees. And that's what

8:28
you should do. You should own an annuity

8:30
for what it will do, not what it might

8:32
do. Now, when we get to the the RIAS and

8:35
the variable annuities and the index

8:37
annuity, those accumulation values,

8:39
that's when it gets very very very

8:42
complicated. Um,

8:45
and I just to me you buy an annuity for

8:47
what it will do, not what it might do.

8:49
Let's, you know, RIAS are uh kind of the

8:52
newest thing on the block which which

8:54
have some index annuity type um

8:57
principles and shiny things. Index

9:00
annuities are put on the planet were put

9:02
on the planet in 1995 to compete with CD

9:05
type returns. And there's limitations on

9:07
the upside using cap spreads and

9:09
participation rates. But once again,

9:12
very very complicated. And I always say

9:14
if you can't explain it to a

9:15
nine-year-old,

9:16
you know, don't buy it. No offense to

9:18
nine year olds. Variable annuities we

9:20
don't sell because we don't sell

9:21
anything here at the annuity man that

9:23
has the potential to go down in value. I

9:25
have nothing against them, but in my

9:27
opinion, okay, you should just go buy

9:30
mutual funds um because that's what

9:32
variable annuities have. They call them

9:34
separate accounts, but me and you call

9:36
them mutual funds. The problem is with

9:38
with variable annuities, the the

9:41
limitation of the choices of the mutual

9:43
funds. That's that's the problem in my

9:45
opinion. When you're looking at market

9:47
growth, you should have no limitations

9:51
if you're looking for real market

9:52
growth. You know, you can't have your

9:54
cake and eat it too. If it sounds too

9:55
good to be true, it is every single

9:57
time. With annuities, I have nothing

9:58
against those products. We use index

10:00
annuities as a very efficient and

10:02
cost-effective way to deliver the income

10:04
writer guarantee when you need income in

10:07
the future. If you're looking just for a

10:09
principal protected fixed rate, in my

10:11
opinion, you're doing you're going to do

10:12
better contractually with multi-year

10:15
guarantee annuities because that number

10:17
is contractual. So, when you talk about

10:20
how the annuity sausage is made,

10:22
understand life insurance companies

10:25
issue annuities. When you're buying a

10:26
lifetime income product, understand that

10:29
life insurance companies have the big

10:30
billings for a reason because they know

10:31
when we're going to die and they're

10:32
going to price things accordingly based

10:34
on your life expectancy or if it's joint

10:37
life expecties. And they do with

10:39
lifetime income products, they do look

10:40
at interest rates and mortality credits

10:42
in con in conjunction with your life

10:45
expectancy and then capacity, which is

10:48
do they want your age range, you know,

10:50
at this at this time that you're

10:52
quoting. So there's not one company

10:55
better than the other. There's not one

10:56
product better than the other. It's very

10:58
easy how to filter it. Ask two questions

11:00
and answer them. What do you want the

11:01
money to contractually do? When do you

11:03
want this contractual guarantees to

11:04
start? And from there, we can show you

11:08
at my you go to my site

11:09
theanuityman.com, schedule a call with

11:11
us, and we will show you those quotes or

11:14
you can go there yourself and run them

11:16
247

11:17
365. So that's how the annuity sausage

11:20
is made. And that's why the annuity

11:22
companies have the big buildings and the

11:24
property and casualty companies don't

11:25
because life insurance companies know

11:27
when we're going to die, right? And

11:30
property and casualty companies don't

11:31
know when the hurricane, tornado, or

11:33
fire is going to hit. You already own

11:36
the best inflation annuity on the planet

11:38
called Social Security. And you need to

11:40
look at annuitities in general primarily

11:44
for the even looking at the two pill the

11:46
pill principal protection, income for

11:47
life, legacy, and long-term care.

11:48
Principal protection and and income for

11:50
life are the two primary reasons people

11:53
look at annuities and lock in those

11:55
guarantees. They either need to add to

11:56
their income floor or they need to just

11:58
protect the principle. That's what we're

12:00
seeing here at the annuity man. Of

12:02
course, we're licensed in all 50 states

12:04
and the the gorilla in the room, but

12:07
we're a factual gorilla and we as my

12:09
grandfather said, if you tell the truth,

12:10
you don't have to remember anything. And

12:12
with that, my name is Stan the annuity

12:14
man. That's shooting it straight with

12:15
Stan. I will see you next

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