Fixed Index Annuities Tailored to Your Goals

October 15, 2025
11 min
Fixed Index Annuities Tailored to Your Goals
The Annuity Man®
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Fixed Index Annuities are often sold with hype and false promises. In this video, I tell you the truth: How to tailor Indexed Annuities to fit your real goals.

You’ll learn how they work, what they actually guarantee, and why you should never buy them for market-type growth. Indexed Annuities can be smart tools, but only when you know what you’re getting into.

Watch and Enjoy,
Stan The Annuity Man

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0:00
Welcome to Shooting It Straight with

0:01
Stan. I'm your host, Stan the Annuity

0:04
Man, America's annuity agent, licensed

0:06
in all 50 states. Today's topic is

0:09
tailoring fixed indexed annuities

0:13
to meet your specific goals. Now, a lot

0:16
of you out there that have seen all my

0:18
thousand have watched all thousand plus

0:20
videos are going, "Wait a minute, Stan.

0:22
I'm not sure you really like index

0:23
movies." Nothing could be further from

0:25
the truth. We are a fan if they are

0:29
presented correctly and the truth is

0:31
laid out brutally which we do all the

0:33
time. Indexed annuities just a brief

0:36
history lesson. They were introduced in

0:38
1995. Yes, I was around. I know you're

0:40
saying st but you look so dumb. Yes, I

0:42
was around. And they were introduced to

0:44
compete with CD returns. The hope being

0:48
that those cap spreads and participation

0:50
rates would give you a little bit better

0:53
return than CDs. They are a fixed

0:55
annuity. They're a life insurance

0:57
product. They're not a security. They're

0:58
not regulated by the NASDA or FINRA.

1:01
They are regulated at the state level.

1:04
It's a life insurance product. So, we're

1:07
not against index nuities. We're against

1:10
how a lot of them are sold and pitched

1:13
on the internet, which is horrific. Um,

1:16
at the bad chicken dinner, expensive

1:18
steak dinner seminar, which is a

1:20
one-sizefits-all approach. We are

1:22
horrified when agents, you know, lead

1:25
with this upfront bonus nonsense. And

1:27
upfront bonus is what I call candy for

1:30
the stupid.

1:32
It's also like going to a car dealership

1:35
and asking the the uh salesperson to

1:38
just show you the stereo system. That's

1:40
all I want. Stereo system. Just remember

1:42
there's a hundred pennies in the dollar.

1:45
So if they've given you an upfront

1:47
bonus, what are they doing? You know,

1:49
sometime we quote, if you go to our site

1:52
theanuityman.com and run quotes and if

1:54
you run income writer quotes that are

1:56
attached to indexed annuities, you know,

1:58
we're quoting the ones with and without

2:01
bonuses. We don't care. It's part of the

2:02
contractual guarantee. Ironically,

2:05
probably not, but just contractually,

2:07
the ones without the bonuses seem to in

2:10
most cases offer a higher contractual

2:12
payout. So, the bonus is nothing more

2:15
than a shiny thing. But if you called us

2:18
or set an appointment, you can go to our

2:20
site, theanuityman.com, book a call.

2:22
We'll call right on the dot. We're going

2:24
to ask you two questions. What do you

2:25
want the money to contractually do? When

2:27
do you want those contractual guarantees

2:29
to start? And then we're going to remind

2:30
you the four things that annuity that

2:32
that annuities solve for contractually.

2:35
And the acronym is pill. P stands for

2:37
principal protection. I stands for

2:38
income for life. L stands for legacy.

2:41
And the other L stands for long-term

2:43
care pill. So, if you don't need to

2:45
contractually solve for one or more of

2:48
those items in the pill acronym, then

2:51
you do not need an annuity. Notice

2:52
there's no G for growth or M for market

2:55
or S for stocks.

2:58
Do not ever buy index annuities for

3:00
market type growth. I understand the

3:03
sales pitch locally you're getting or

3:05
nationally or whatever. Market upside

3:07
with no downside. Principal protection

3:09
with um with market participation.

3:12
Listen, if that was the case, that's all

3:14
Goldman Sachs and JP Morgan and Morgan

3:16
Stanley would buy and they're not buying

3:17
them, okay? Trust me. So there, if it's

3:20
growth that you're after, then do not

3:23
buy an index annuity. if you want CD

3:26
type returns and maybe the potential for

3:29
maybe a 100 basis points which is

3:31
another extra percentage point or two on

3:34
the upside if the planets align

3:36
themselves with the levers inside of an

3:39
index annuity cap spreads of

3:40
participation rates then great but have

3:43
your level of expectation in line with

3:46
reality I always tell people if you buy

3:49
the indexed annuity dream you're going

3:50
to own the contractual realities if

3:52
you're going into an index annuity

3:54
thinking you're going to get annually 7

3:57
8 9% as the agent showed you in their

4:00
cherrypicked backtested numbers. You're

4:02
going to be sorely disappointed if you

4:04
go into it understanding that the

4:06
downside is zero. Okay? So, you know,

4:09
it's a fixed annuity. You're not going

4:10
to lose money and any gains will be

4:12
locked in. But understand those gains

4:14
are going to be CD like CDish.

4:17
If you have that rational thinking cap

4:19
on, then we're good to go. We'll talk.

4:21
But if you're going down the rabbit hole

4:23
of upfront bonuses and 79% return

4:26
because this guy, your friend or

4:28
whatever told you locally about it, then

4:31
you get what you deserve if you buy it

4:33
under those premises. But for now,

4:37
the two questions, what do you want the

4:38
money to contractually do? When do you

4:40
want those contractual guarantees to

4:42
start? If you said, "I need lifetime

4:44
income to start at a future date," then

4:46
most likely we're going to show you a

4:49
deferred income annuity, which is

4:51
another way to do lifetime income, and

4:54
an index annuity with

4:57
an income writer attached. And and we're

4:59
going to shop all carriers. One thing

5:01
you need to understand is I don't care

5:03
what anybody tells you.

5:05
There's not one annuity index or

5:07
otherwise, that's better than the other.

5:09
If the person says to you, "This is the

5:11
best one. I've looked at them all. is

5:12
the best one. That's garbage. Might be

5:14
the best one for them. They might get to

5:16
go on a really nice trip if they sell

5:18
enough of it. But but annuities,

5:20
including index annuities are commodity

5:22
products, period, end of story, etc. If

5:27
you take one thing away from this is do

5:29
not buy it for market growth. Buy it for

5:31
CD type growth. Buy it for principal

5:33
protection. Okay? If you're looking just

5:35
for accumulation. But the majority of

5:38
people that buy index annuities from us,

5:40
they're buying them for the income

5:42
writer guarantee. The income writer is

5:44
the will part of the annuity. Remember I

5:48
always say own an annuity for what it

5:49
will do, not what it might do. The might

5:51
do is the index hopes and dreams and

5:53
unicorns chasing the butterflies and the

5:54
agent hopeful return scenarios that he

5:56
shows you on the board and the stairstep

5:58
and all that stuff. Buy it for the

6:01
contractual guarantees. Period. Now, if

6:04
you want to buy a standalone index

6:06
annuity, we will we will do the research

6:08
for you. We will explain the good and

6:11
the bad, the limitations, and the

6:12
benefits, but we will have to make sure

6:15
that you're not looking for market

6:17
growth. We will have to make sure that

6:18
you're not dreaming. We will have to

6:20
make sure that you're buying it for

6:22
principal protection first and a little

6:24
bit better than CD returns if it all

6:26
works out. Because remember the levers

6:29
that limit the upside that index annuity

6:32
companies use, they're called caps,

6:34
spreads, and participation rates. Those

6:38
can be changed on the anniversary date

6:40
with most index annuities at the annuity

6:42
company's discretion. Now, there's some

6:44
that are a little bit different, but the

6:45
vast majority work like that. So, they

6:48
get to change them. They don't consult

6:50
you and they don't consult me. Which

6:53
leads me back to my original premise. Do

6:55
not buy these for growth. If you want

6:57
market growth, go buy stocks or ETFs or

7:00
mutual funds or whatever you do on that

7:02
side. I used to do that with Dean Wood,

7:03
Payne Weber, Morgan Stanley, UBS.

7:06
Totally understand it. But what I do

7:08
totally understand as well is that

7:10
annuities don't fit in that world.

7:13
That's that's a whole different world.

7:15
Period. So if you want market growth and

7:17
those types of returns, those S&P types

7:20
of returns, go do it. Also understand

7:23
with indexed annuities that index that

7:25
S&P index or whatever index you you

7:28
choose those do not include dividends

7:31
and and if you do your research on s

7:34
just just pull up what's what's the

7:36
return percentage of the dividend of the

7:39
S&P return it's it's typically over 50%.

7:42
So that's not included in the in the uh

7:46
index annuity return. The other thing

7:48
that kind of drives me crazy is

7:50
currently there's over 750

7:53
indexed option choices with the in the

7:55
index annuity world. I think it might be

7:56
a little bit more. And there's over 50

7:59
50 index choices, some made out of thin

8:02
air that you've never heard of. And then

8:04
the agent says, "Well, if you owned it

8:06
10 years ago, my question is, how's that

8:08
possible if it's only been on the on the

8:10
planet for three months?" So, there's a

8:12
lot of shenanigans.

8:14
There's a lot of um shiny things going

8:17
on out there with the index world, but

8:19
with us, we're just pragmatic, rational,

8:22
and brutally factual when it comes to

8:24
all annuities and especially index

8:27
annuities. Most of the time, we're

8:28
walking you down

8:31
into reality. You know, you're up on the

8:33
top going, "Boy, this is the greatest

8:35
thing I've ever seen. I get market

8:36
upside, my principal protect, I get

8:38
upfront bonus, I get free long-term

8:40
care." All that we have to fully

8:43
explain. And all of that is most likely

8:45
nonsense

8:47
u that's been pitched to you from a

8:49
30,000 foot view. What I encourage you

8:50
to do is dig in. Dig into the details.

8:53
This is serious. This is your money.

8:55
There's no urgency to buy. The urgency

8:57
is for you to fully understand what you

9:00
are potentially buying. Correct? So the

9:05
way that we would use index annuities

9:06
with you, if you said, I really won't

9:10
want an index annuity, then we' explain

9:12
how they work. their principal

9:13
protection products first, their CD

9:16
products second, you know, CDish

9:19
products. We would show you MAS,

9:21
multi-year guarantee annuities, which

9:22
are on my site, which are the annuity

9:24
industry's purest version of a CD. And

9:27
we might do a combination of say if

9:29
principal protection is your goal. A

9:31
combination of MAS and index annuities,

9:34
maybe a 2:1 or a 3:1 just to pepper it

9:37
in, but probably not go all in index

9:41
annuities. The cool part about index

9:43
annuities in my opinion for lifetime

9:45
income. Let's go back to that. When you

9:47
have an income writer attached to the

9:49
index annuity and you and you say,

9:52
"Okay, Stan, um you asked me the two

9:54
questions. What do you want the money to

9:55
contractually do and when do you want

9:57
those contractual guarantees to start?"

9:58
And I said, "I want income to start in

10:01
seven years." Okay, great. you know,

10:04
most likely we're going to we're going

10:05
to purchase a 7-year index annuity with

10:08
an income writer, and you'll know

10:10
exactly to the penny what that income

10:11
writer, lifetime income stream will be

10:13
starting in seven years. The the really

10:15
neat part about um index annuities,

10:18
using that for income in the future is

10:20
at the end of the seven years, you might

10:22
say, you know what, things have changed.

10:24
I don't need the income writer. I don't

10:26
need the income. Just send me all that

10:28
money back that's been growing on the

10:30
accumulation value side. might be at 2%

10:32
or 3% or 4 percent, who knows? But it

10:35
does provide a pivot liquidity that if

10:39
you decided not to do the lifetime

10:41
income as you had initially decided at

10:44
the time of application, you can pivot

10:46
out and get all of your money back. So,

10:48
that's a good thing, too. It's it's

10:50
flexible from the standpoint of a

10:53
decision that you can make at the end of

10:55
the surrender charge time period, but

10:57
the contractual guarantees are in place

10:59
in case that that initial decision is

11:02
still what you need. So, hey, nothing

11:05
nothing wrong with index annuities. I

11:07
have a problem with how they're sold

11:08
across the industry. Um, the reason that

11:10
they're pitched, regardless of what you

11:12
need, is because they are a high

11:14
commission product. They're very

11:15
complicated. And just remember, if you

11:17
can't explain it to a 9-year-old, don't

11:19
buy it. No offense to nine-year-olds,

11:20
it's just that this is your money. Don't

11:22
don't believe the hype. Um, believe the

11:26
contract and own an annuity for what it

11:27
will do, not what it might do. My name

11:29
is Stan the Annuity Man. That's Shooting

11:32
It Straight with Stan. I'll see you next

11:33
time.

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